Democratizing philanthropy.

For a brighter future where every need is met in every community.

Purposity
X Whiteboard
What We Did
Marketing Strategy
Branding
Creative Direction
Art Direction
Web Design
Web Development
Copywriting
UX/UI Strategy
App Development
Collaborators

When Blake Canterbury told us about his vision to leverage technology to meet real-time needs in local communities, we told him we’d do anything necessary to bring that vision to life. Today, Purposity finds those in need near you.

Would you help a student in your child's class needed shoes or a family lost their home in a fire? We think so. Get one weekly notification, read their story and decide if you'll help right from your phone.

In the beginning, we started with one school district whose social workers needed a way to help fulfill the needs of their students quickly. Users signed-up to receive a weekly text message that randomized a need with that community. We utilized Amazon Wishlists for social workers to curate specific items that community members could purchase. Every week 100% of needs would be met in under 30 minutes.

From MVP to iOS and Android apps—Purposity is growing and leading a movement of generosity. Users can track their giving goals. Fulfill needs in locations near to them or somewhere else in the United States. Finally, your tool for good.

“Purposity isn’t just a tool. It’s a vision. It’s a vision of seeing the world as it should be. It’s the quest to connect neighbors and communities around purpose. It’s you helping those around you.”
Blake Canterbury
Founder
Blue
Black Coral
Moonlit Black
Manatee
Jet

What is Purposity?

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Whibaord co-founder Eric Brown smiles at a co-worker in the office.

Live On Purpose

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“Whiteboard not only has the technical knowledge to guide us through building our vision, their ideology so closely aligns with ours that they have become a seamless extension of our team.”
Blake Canterbury
Founder
“Whiteboard not only has the technical knowledge to guide us through building our vision, their ideology so closely aligns with ours that they have become a seamless extension of our team.”
Blake Canterbury
Founder