Matchstic has the legacy of building brands and Whiteboard brought a team of web experts. With a huge amount of collaboration and communication, the teams built a brand and web experience that showed the new story of Trilith.
Trilith is a film studio and a resident community all in one in the heart of Atlanta. They are redefining what it means to work and play in community together. The team at Trilith had a clear creative vision and wanted to step outside of the box in order to tell this new story of studio and life.
The Matchstic team created a brand that encompassed the home-feel of the town and the innovative power of the studio. Taking the idea of a portal into this world, Matchstic and Whiteboard collaborated to design and built a digital experience that let the user explore this world. With so much content for both the town and the studio, the Whiteboard team prioritized developing an easily manageable system for the Trilith team that didn’t take away from the creative journey for the user.
The collaborative efforts between the two agencies allowed for the Trilith team to propel themselves as an idyllic place within the studio industry and resident communities.