Whiteboard partnered with StuRents to transform the largest student accommodation platform in the UK. Facing the challenge of scaling their digital presence across 225,000+ rooms, StuRents needed a refreshed identity and enhanced platform design. We delivered a comprehensive brand refinement including streamlined iconography and stronger typography, paired with strategic communication planning that defined their target journey and brand persona. The collaboration culminated in style guide development and front-end implementation that positioned StuRents for continued growth in the competitive student housing market.