Vision Hospitality
Corporate culture book design and production

Brand Expression
Real Estate & Development
2015
Vision Hospitality Group stands as one of the most respected hotel management and development companies in the industry, with their remarkable growth testament to exceptional company culture and outstanding people. When President and CEO Mitch Patel and his leadership team completed months of developing a comprehensive corporate culture book, they faced an urgent challenge: the substantial document needed professional design and production in just two weeks before a major company event. Whiteboard embraced the compressed timeline, rapidly developing multiple design concepts for the book's overall aesthetic and approach. Designers Liz Tapp and Adam Hickman-Ewing worked tirelessly to maintain high design standards while accommodating the accelerated schedule. The resulting book effectively communicated Vision's mission, vision, and company values while showcasing partner and associate testimonials across several hundred pages. Adams Lithography and BindTech delivered high-quality hardcover production in record time, ensuring Vision Hospitality could share their culture story with employees at their pivotal company gathering.













