Chattanooga Football Club

Silver and Gold Anniversary Collection

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Widgets & StoneCreative Direction: Paul RustandDesign: Emily Ricks-Tyree, Mark Walter, Brad DicharryPhotography: Cassidy Dickens (All Trades Creative), Austin Pantaleo

Fifteenth season commemorative uniform design featuring metallic accents and dynamic visual elements

Whiteboard partnered with Chattanooga Football Club to create a distinctive uniform collection celebrating their fifteenth season milestone. The design strategy moved beyond traditional approaches, introducing fresh elements including metallic gold and silver accents across multiple kit variations. The primary jersey and alternate goalkeeper jersey showcase striking metallic gold touches, while the secondary kit features understated silver detailing with hairline hoops. The design system includes dynamic sashes across the women's primary, primary keeper, and special owner's jersey. The commemorative owner's jersey represents a remarkable achievement, incorporating over 3,200 supporter-owner names into the sky background pattern, creating a visual testament to the club's community-driven ownership model.

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