Athletic uniform design spanning seven seasons

Widgets & Stone
Professional soccer club seeking distinctive uniform designs that honor team heritage while evolving with the organization's growth from amateur to professional status.
Since 2009, Whiteboard has partnered with the Chattanooga Football Club to create their complete uniform identity across multiple seasons and manufacturers. Working initially with stock Adidas options, then developing custom designs with Hincapie, and finally collaborating with Diadora, we've crafted over a dozen unique uniform combinations that capture the team's sky blue and navy heritage. Each season brought new creative challenges, from subtle chevron patterns and hidden tricolor surprises under collars to commemorative designs honoring the club's tenth anniversary. The uniform evolution mirrors the club's own transformation from amateur to professional soccer, with silicone badges and premium materials reflecting their elevated status in the sport.






