CLEAR

Empowering rapid growth with scalable website architecture

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Since day one, Clear's identity platform has made it seamless to move freely through airports, venues, and beyond. When the Clear team came to us, the company was scaling incredibly fast—so fast that their Wordpress website was rapidly falling out of date. Their engineering team was completely booked, so making any changes—even minor ones—could take weeks, sometimes months.

We partnered with CLEAR to address their rapid scaling challenge where their WordPress website was falling behind their growth pace, requiring weeks or months for even minor updates due to engineering bottlenecks. Working closely with their team, we recommended a comprehensive migration to Webflow with a modular component-based system that would empower their marketing team while implementing their recent brand refresh. Beyond a simple 1:1 migration, we built robust CMS collections for locations and FAQs, accommodated high quantities of information for their scaling enterprise needs, and created a content-rich website with visual-first CMS capabilities. The migration incorporated their new fonts, colors, and branding while providing general site polish that feels modern and at home in the rapidly growing tech industry. The result gave CLEAR an editable website that their in-house marketing team now owns and can adapt quickly to business needs, allowing them to maintain their position as an industry leader in identity technology for the modern, fast-moving world.

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