Good Cigar Co.

Good Cigar Co. is on a mission to make premium cigars modern and approachable through curated experiences. When founder Will McQuain needed a creative partner to launch their subscription service for the holidays, our team delivered.

We partnered with Good Cigar Co. to transform the traditional cigar experience into something modern and approachable, launching a personalized subscription service perfectly timed for the holiday season. Introduced to founder Will McQuain through our work with Oust Labs, a startup accelerator based in Atlanta, we embraced their mission to curate the best cigars from well-known brands and factories while creating an exceptional digital experience. Working closely with their team and equipped with a beautiful brand style guide, we designed and engineered a website that honors their thoughtful approach to cigar curation. Through strategic user experience design, we showcased how Good Cigar Co. ships beautifully designed, humidity-sealed packaging with everything needed to enjoy the moment: a cutter, matches, detailed tasting notes, and two perfect cigars in every pack, one for you and another to share. Utilizing their extensive media library and focusing on exceptional user experience, we launched everything right on time, creating a digital presence that reflects their simple yet sophisticated concept of making premium cigars accessible and enjoyable.