Pandora Cloud Cover

Pandora Cloud Cover brings premium, ad-free music streaming to businesses. With the power of Pandora, businesses can craft their own custom stations or explore a diverse array of genre stations, spanning every mood, style, and era. Tailored specifically for commercial settings, Pandora ensures that a business environment is enriched with the perfect soundtrack, reflecting your brand's identity and enhancing the overall customer experience.

We partnered with Pandora Cloud Cover to create clarity and vision for their powerful business music streaming platform that required succinct storytelling to show value without feeling difficult to grasp. Working closely with the CloudCover team, we updated the logo and brand to represent the platform joining the Pandora umbrella, creating a subrand that was friendly toward businesses while influenced by the core Pandora brand. Our biggest strategic challenge was restructuring the website to create a focused user journey allowing users to self-qualify into different industries, plans, and equipment without being overwhelmed by choices. Through design, we added depths of color, pattern language, and new UI visuals that brought the brand to life. Built for growth in Webflow with modular components, we empowered their team to easily add new pages and sections, positioning them for continued expansion in the commercial music space.