Tinker Ma

Website development and client training for architecture firm portfolio management

Following the successful brand identity project in 2019, Tinker Ma returned to Whiteboard in 2021 with a critical business challenge. The prolific architecture firm, with multiple team members producing numerous projects throughout the Southeast, was struggling with an outdated website they couldn't update themselves. Their previous site required developer assistance for any changes, leaving newer work invisible and potential clients viewing an incomplete portfolio. Whiteboard developed a comprehensive solution that addressed both immediate and long-term needs. We built them a new website on a user-friendly platform and provided thorough training on content management, empowering the team to showcase their latest projects independently. The approach transformed their digital presence from a static, outdated showcase into a dynamic, current portfolio that accurately reflects their extensive capabilities and recent achievements. This strategic solution ensures Tinker Ma can maintain an up-to-date online presence that supports their business development efforts across the region.